Service Marketing - MRKTG554 (2019)

Examines the theoretical underpinnings and practical applications of selected services marketing topics. Through theoretical analysis, examines the complexity and difficulties in creating, managing, and evaluating services.

Paper Information

Points: 30.0
Prerequisite(s): MRKTG306 or MKTG354 or MKTG454
Internal assessment / examination: 100:0
Restriction(s): MINT554 or MKTG554

Semesters and Locations

Occurrence Code When taught Where taught
19B (HAM)B Semester : 8 Jul 2019 - 3 Nov 2019 Hamilton

Timetabled Lectures for Service Marketing (MRKTG554)

DayStartEndRoomDates
Tue3:00 PM5:00 PMMS4.G.01Jul 8 - Oct 13
Thu1:00 PM3:00 PMMSB.1.03Jul 8 - Oct 13

NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG554 for more details


Indicative Fees for Service Marketing (MRKTG554)

Occurrence Domestic International
 Tuition Resource 
19B (HAM) $1936 $0 $7343
You will be sent an enrolment agreement which will confirm your fees.
Tuition fees shown below are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Paper Outlines for Service Marketing (MRKTG554)

The following paper outlines are available for Service Marketing (MRKTG554).
If your paper occurrence is not listed contact the Faculty or School office.

Additional Information

Available Subjects:  Marketing

Paper details current as of : 22 July 2019 10:23am
Indicative fees current as of : 5 February 2019 5:10pm

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