Fundamentals of Successful Marketing - MRKTG101 (2020)
This paper focuses on the role of Marketing in business, introducing students to marketing research, consumer behaviour, and analysis, as essential tools for developing brand positioning strategies that create value.
|Internal assessment / examination:||MRKTG101-20A (HAM) 50:50, 20A (TGA) 50:50, 20B (HAM) 50:50, 20S (HAM) 50:50, 20X (ZUC) 100:0|
|Restriction(s):||MKTG151 and MKTG209|
Semesters and Locations
|Occurrence Code||When taught||Where taught|
|20A (HAM)||A Semester : 2 Mar 2020 - 28 Jun 2020||Hamilton|
|20A (TGA)||A Semester : 2 Mar 2020 - 28 Jun 2020||Tauranga|
|20B (HAM)||B Semester : 13 Jul 2020 - 8 Nov 2020||Hamilton|
|20S (HAM)||S Semester : 6 Jan 2020 - 23 Feb 2020||Hamilton|
|20X (ZUC)||X Semester : 31 Aug 2020 - 17 Jan 2021||Zhejiang University City College, Hangzhou China|
The Timetable for 2020 is not available.
Fees for 2020 are not yet available.
Paper details current as of : 16 August 2019 9:46am
Indicative fees current as of : 29 July 2019 3:04pm