International Marketing - MRKTG553 (2021)

This advanced level paper aims to find solutions to potential problems that firms entering a global market may face. The paper investigates managerially relevant topics (e.g. country-of origin effects, branding and pricing strategies, etc.) using the latest theories.

Paper Information

Points: 30.0
Prerequisite(s): MRKTG101 and MRKTG200 (or instructor's discretion).
Internal assessment / examination: 100:0
Restriction(s): MINT553 or MKTG553

Trimesters and Locations

Occurrence Code When taught Where taught
21B (HAM)B Trimester : 12 Jul 2021 - 7 Nov 2021 Hamilton

Timetabled Lectures for International Marketing (MRKTG553)

DayStartEndRoomDates
Mon12:00 PM2:00 PMK.3.10Jul 12 - Oct 17
Mon3:00 PM5:00 PMMSB.1.21Jul 12 - Oct 17

NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG553 for more details


Indicative Fees for International Marketing (MRKTG553)

Occurrence Domestic International
 Tuition Resource 
21B (HAM) $1997 $7714
You will be sent an enrolment agreement which will confirm your fees.
Tuition fees shown below are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Paper Outlines

The following 2020 paper outlines are available for MRKTG553. Please contact the Faculty or School office for details on 2021 outlines.

Additional Information

Available Subjects:  Agribusiness | International Management | Marketing

Other available years: International Marketing - MRKTG553 (2020) , International Marketing - MRKTG553 (2019)

Paper details current as of : 5 March 2021 11:22am
Indicative fees current as of : 6 March 2021 4:30am

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