Strategic Marketing Planning - MRKTG200 (2023)

This paper cultivates students' abilities in applying strategic marketing planning processes and concepts to real-world situations. It adopts a managerial perspective.

Paper Information

Points: 15.0
Prerequisite(s): MRKTG101 or MKTG151
Internal assessment / examination: 100:0
Restriction(s): MKTG251

Trimesters and Locations

Occurrence Code When taught Where taught
23A (HAM)A Trimester : 27 Feb 2023 - 25 Jun 2023 Hamilton
MRKTG200-23A (HAM) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times.
23A (TGA)A Trimester : 27 Feb 2023 - 25 Jun 2023 Tauranga
MRKTG200-23A (TGA) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times.

Timetabled Lectures for Strategic Marketing Planning (MRKTG200)

DayStartEndRoomDates
MRKTG200-23A (HAM)
Mon3:00 PM5:00 PML.G.01Feb 27 - Jun 4
MRKTG200-23A (TGA)
Fri12:00 PM2:00 PMTCBD.G.04Feb 27 - Jun 4

NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG200 for more details


Indicative Fees for Strategic Marketing Planning (MRKTG200)

Occurrence Domestic International
 Tuition Resource 
23A (HAM) $888 $4091
23A (TGA) $888 $4091
You will be sent an enrolment agreement which will confirm your fees.
Tuition fees shown below are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Paper Outlines for Strategic Marketing Planning (MRKTG200)

The following paper outlines are available for Strategic Marketing Planning (MRKTG200).
If your paper occurrence is not listed contact the Faculty or School office.

Additional Information

Available Subjects:  Marketing

Other available years: Strategic Marketing Planning - MRKTG200 (2022) , Strategic Marketing Planning - MRKTG200 (2021) , Strategic Marketing Planning - MRKTG200 (2020) , Strategic Marketing Planning - MRKTG200 (2019) , Strategic Marketing Planning - MRKTG200 (2018)

Paper details current as of : 31 May 2023 12:20pm
Indicative fees current as of : 2 June 2023 4:30am

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