Marketing Strategy - EXMBM522 (2022)
This paper presents a strategic view of marketing to illustrate what drives value for customers, organisations and stakeholders in an ever changing environment. Learn core marketing concepts and understand how to develop and present a strategic marketing plan.
|Internal assessment / examination:||100:0|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
|22J (HAM)||J Teaching period : 3 Jan 2022 - 6 Feb 2022||Hamilton|
|EXMBM522-22J (HAM) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times.|
|22N (HAM)||N Teaching period : 2 May 2022 - 5 Jun 2022||Hamilton|
|EXMBM522-22N (HAM) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times.|
The Timetable for 2022 is not available.
Fees for 2022 are not yet available.
The following 2021 paper outlines are available for EXMBM522. Please contact the Faculty or School office for details on 2022 outlines.
Available Subjects: Executive Education
Paper details current as of : 24 September 2021 7:01pm
Indicative fees current as of : 25 September 2021 4:30am