International Marketing - MRKTG553 (2023)
This advanced level paper aims to find solutions to potential problems that firms entering a global market may face. The paper investigates managerially relevant topics (e.g. country-of origin effects, branding and pricing strategies, etc.) using the latest theories.
Paper Information
Points: | 30.0 |
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Prerequisite(s): | MRKTG101 and MRKTG200 (or instructor's discretion). |
Internal assessment / examination: | 100:0 |
Restriction(s): | MINT553 or MKTG553 |
Trimesters and Locations
Occurrence Code | When taught | Where taught |
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MRKTG553-23B (HAM) has been cancelled. Please contact the School or Faculty Office for more information.
Cancelled Occurrences
Cancelled Occurrences | ||
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23B (HAM) | B Trimester : 10 Jul 2023 - 5 Nov 2023 | Hamilton |
MRKTG553-23B (HAM) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times. |
Timetabled Lectures for International Marketing (MRKTG553)
There are no timetabled lectures for 2023 occurrences of MRKTG553 in 2023.
NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG553 for more details
Indicative Fees for International Marketing (MRKTG553)
Occurrence | Domestic | International | |
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Tuition | Resource | ||
Fees Not Available |
Paper Outlines
Paper outlines are currently not available for this paper. Please contact the Faculty or School office for further details.
Additional Information
Available Subjects:
Other available years: International Marketing - MRKTG553 (2022) , International Marketing - MRKTG553 (2021) , International Marketing - MRKTG553 (2020) , International Marketing - MRKTG553 (2019)
Paper details current as of : 22 March 2024 8:11pm
Indicative fees current as of : 29 March 2024 4:32am