Digital Marketing Strategy - MRKTG564 (2022)

Digital marketing applies the fundamentals of marketing strategy to digital business through the application of digital tools and platforms. In the modern age, all businesses use the internet and mobile platforms to varying degrees. The paper teaches the development of marketing strategy to fully exploit digital technology for marketing purposes.

Paper Information

Points: 15.0
Internal assessment / examination: 100:0

Trimesters and Locations

Occurrence Code When taught Where taught
22B (NET)B Trimester : 18 Jul 2022 - 13 Nov 2022 Online

Timetabled Lectures for Digital Marketing Strategy (MRKTG564)

There are no timetabled lectures for 2022 occurrences of MRKTG564 in 2022.

NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG564 for more details


Indicative Fees for Digital Marketing Strategy (MRKTG564)

Occurrence Domestic International
 Tuition Resource 
22B (NET) $1015 $4050
You will be sent an enrolment agreement which will confirm your fees.
Tuition fees shown below are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Paper Outlines

The following paper outlines are available for Digital Marketing Strategy (MRKTG564).
If your paper occurrence is not listed contact the Faculty or School office.

Additional Information

Available Subjects:  Marketing

Other available years: Digital Marketing Strategy - MRKTG564 (2021)

Paper details current as of : 22 March 2024 8:11pm
Indicative fees current as of : 29 March 2024 4:32am

This page has been reformatted for printing.