Consumer Behaviour and Management - MRKTG563 (2021)
This paper provides psychological and social frameworks for understanding and influencing consumer decision-making, focusing on attitudes, motivations, heuristics, personality types, and social influence, applicable to all consumer decision stages.
Paper Information
Points: | 15.0 |
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Internal assessment / examination: | 100:0 |
Trimesters and Locations
Occurrence Code | When taught | Where taught |
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21B (HAM) | B Trimester : 12 Jul 2021 - 7 Nov 2021 | Hamilton |
MRKTG563-21N (HAM) has been cancelled. Please contact the School or Faculty Office for more information.
Cancelled Occurrences
Cancelled Occurrences | ||
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21N (HAM) | N Teaching period : 3 May 2021 - 13 Jun 2021 | Hamilton |
Timetabled Lectures
The Timetable for 2021 is not available.
Indicative Fees for Consumer Behaviour and Management (MRKTG563)
Occurrence | Domestic | International | |
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Tuition | Resource | ||
21B (HAM) | $998 | $3857 |
Paper Outlines
The following paper outlines are available for Consumer Behaviour and Management (MRKTG563).
If your paper occurrence is not listed contact the Faculty or School office.
Additional Information
Available Subjects: Marketing
Other available years: Consumer Behaviour and Management - MRKTG563 (2022)
Paper details current as of : 22 March 2024 8:11pm
Indicative fees current as of : 29 March 2024 4:32am