Marketing Strategy - EXMBM522 (2021)
This paper presents a strategic view of marketing to illustrate what drives value for customers, organisations and stakeholders in an ever changing environment. Learn core marketing concepts and understand how to develop and present a strategic marketing plan.
Paper Information
| Points: | 15.0 |
|---|---|
| Internal assessment / examination: | 100:0 |
| Restriction(s): | EXPM510 |
Trimesters and Locations
| Occurrence Code | When taught | Where taught |
|---|---|---|
| 21N (HAM) | N Teaching period : 3 May 2021 - 13 Jun 2021 | Hamilton |
| EXMBM522-21N (HAM) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times. | ||
EXMBM522-21J (HAM), 21M (HAM) have been cancelled. Please contact the School or Faculty Office for more information.
Cancelled Occurrences
| Cancelled Occurrences | ||
|---|---|---|
| 21J (HAM) | J Teaching period : 29 Nov 2021 - 16 Jan 2022 | Hamilton |
| 21M (HAM) | M Teaching period : 20 Sep 2021 - 24 Oct 2021 | Hamilton |
Timetabled Lectures
The Timetable for 2021 is not available.
Indicative Fees for Marketing Strategy (EXMBM522)
| Occurrence | Domestic | International | |
|---|---|---|---|
| Tuition | Resource | ||
| 21N (HAM) | $998 | $4208 | |
Paper Outlines for Marketing Strategy (EXMBM522)
The following paper outlines are available for Marketing Strategy (EXMBM522).
If your paper occurrence is not listed contact the Faculty or School office.
Additional Information
Available Subjects: Executive Education
Other available years: Marketing Strategy - EXMBM522 (2023) , Marketing Strategy - EXMBM522 (2022) , Marketing Strategy - EXMBM522 (2020) , Marketing Strategy - EXMBM522 (2019)
Paper details current as of : 21 March 2023 10:02am
Indicative fees current as of : 29 March 2023 4:30am