International Marketing - MRKTG553 (2020)
This advanced level paper aims to find solutions to potential problems that firms entering a global market may face. The paper investigates managerially relevant topics (e.g. country-of origin effects, branding and pricing strategies, etc.) using the latest theories.
|Prerequisite(s):||MRKTG101 and MRKTG200 (or instructor's discretion).|
|Internal assessment / examination:||100:0|
|Restriction(s):||MINT553 or MKTG553|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
|20B (HAM)||B Trimester : 13 Jul 2020 - 8 Nov 2020||Hamilton|
Timetabled Lectures for International Marketing (MRKTG553)
There are no timetabled lectures for 2020 occurrences of MRKTG553 in 2020.
NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG553 for more details
Indicative Fees for International Marketing (MRKTG553)
Paper Outlines for International Marketing (MRKTG553)
The following paper outlines are available for International Marketing (MRKTG553).
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Paper details current as of : 23 October 2020 11:20am
Indicative fees current as of : 16 October 2020 12:49pm