International Marketing - MRKTG553 (2019)
This advanced level paper aims to find solutions to potential problems that firms entering a global market may face. The paper investigates managerially relevant topics (e.g. country-of origin effects, branding and pricing strategies, etc.) using the latest theories.
|Prerequisite(s):||MRKTG101 and MRKTG200 (or instructor's discretion).|
|Internal assessment / examination:||100:0|
|Restriction(s):||MINT553 or MKTG553|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
|19B (HAM)||B Trimester : 8 Jul 2019 - 3 Nov 2019||Hamilton|
The Timetable for 2019 is not available.
Indicative Fees for International Marketing (MRKTG553)
Paper Outlines for International Marketing (MRKTG553)
The following paper outlines are available for International Marketing (MRKTG553).
If your paper occurrence is not listed contact the Faculty or School office.
Other available years: International Marketing - MRKTG553 (2020)
Paper details current as of : 14 August 2020 10:33am
Indicative fees current as of : 4 June 2020 3:25pm