Digital Marketing and Branding - MRKTG304 (2019)
Digital marketing applies the fundamentals of marketing to digital business through the application of digital tools and platforms. This means employing the Internet and mobile platforms to implement marketing activities.
Paper Information
| Points: | 15.0 |
|---|---|
| Prerequisite(s): | MKTG151 or MRKTG101 |
| Internal assessment / examination: | 100:0 |
| Restriction(s): | MKTG370, MKTG470 and MRKTG204 |
Semesters and Locations
| Occurrence Code | When taught | Where taught |
|---|---|---|
| 19A (HAM) | A Semester : 25 Feb 2019 - 23 Jun 2019 | Hamilton |
| 19A (TGA) | A Semester : 25 Feb 2019 - 23 Jun 2019 | Tauranga |
| 19B (HAM) | B Semester : 8 Jul 2019 - 3 Nov 2019 | Hamilton |
Timetabled Lectures for Digital Marketing and Branding (MRKTG304)
| Day | Start | End | Room | Dates |
|---|---|---|---|---|
| MRKTG304-19A (HAM) | ||||
| Mon | 12:00 PM | 2:00 PM | S.1.04 | Feb 25 - Jun 2 |
| Thu | 2:00 PM | 3:00 PM | L.G.05 | Feb 25 - Jun 2 |
| MRKTG304-19A (TGA) | ||||
| Mon | 3:00 PM | 5:00 PM | TCBD.2.10 | Feb 25 - Jun 2 |
| Wed | 12:00 PM | 1:00 PM | TCBD.3.02 | Feb 25 - Jun 2 |
| MRKTG304-19B (HAM) | ||||
| Mon | 2:00 PM | 3:00 PM | S.G.02 | Jul 8 - Oct 13 |
| Thu | 1:00 PM | 3:00 PM | S.1.05 | Jul 8 - Oct 13 |
NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG304 for more details
Indicative Fees for Digital Marketing and Branding (MRKTG304)
| Occurrence | Domestic | International | |
|---|---|---|---|
| Tuition | Resource | ||
| 19A (HAM) | $824 | $0 | $3566 |
| 19A (TGA) | $824 | $0 | $3566 |
| 19B (HAM) | $824 | $0 | $3566 |
Paper Outlines for Digital Marketing and Branding (MRKTG304)
The following paper outlines are available for Digital Marketing and Branding (MRKTG304).
If your paper occurrence is not listed contact the Faculty or School office.
Additional Information
Available Subjects: Marketing
Other available years: Digital Marketing and Branding - MRKTG304 (2020)
Paper details current as of : 14 January 2020 10:07am
Indicative fees current as of : 12 November 2019 11:10am