Advertising and Integrated Marketing Communications - MRKTG303 (2019)
This paper covers online and offline media and techniques, in addition to traditional advertising and promotional tools. Students develop a promotional campaign plan based on strategic decision-making for a specified organisation.
|Prerequisite(s):||MKTG151 or MRKTG101|
|Internal assessment / examination:||100:0|
|Restriction(s):||MKTG273, MKTG373 and MRKTG203|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
|19B (HAM)||B Trimester : 8 Jul 2019 - 3 Nov 2019||Hamilton|
|19B (TGA)||B Trimester : 8 Jul 2019 - 3 Nov 2019||Tauranga|
The Timetable for 2019 is not available.
Indicative Fees for Advertising and Integrated Marketing Communications (MRKTG303)
Paper Outlines for Advertising and Integrated Marketing Communications (MRKTG303)
The following paper outlines are available for Advertising and Integrated Marketing Communications (MRKTG303).
If your paper occurrence is not listed contact the Faculty or School office.
Available Subjects: Marketing
Paper details current as of : 31 July 2020 9:24am
Indicative fees current as of : 4 June 2020 3:25pm