International Marketing - MKTG553 (2017)
This advanced level paper aims to find solutions to potential problems that firms entering a global market may face. The paper investigates managerially relevant topics (e.g. country-of origin effects, branding and pricing strategies, etc.) using the latest theories.
Paper Information
Points: | 30.0 |
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Prerequisite(s): | 60 points in Marketing papers, including at least 40 points at 300 level or above, or at the discretion of the Chairperson of Department |
Internal assessment / examination: | 1:0 |
Trimesters and Locations
Occurrence Code | When taught | Where taught |
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17A (HAM) | A Trimester : 27 Feb 2017 - 25 Jun 2017 | Hamilton |
Timetabled Lectures
The Timetable for 2017 is not available.
Indicative Fees for International Marketing (MKTG553)
Occurrence | Domestic | International | |
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Tuition | Resource | ||
17A (HAM) | $1861 | $6789 |
Paper Outlines
The following paper outlines are available for International Marketing (MKTG553).
If your paper occurrence is not listed contact the Faculty or School office.
Additional Information
Available Subjects: Marketing | Agribusiness | International Management
Other available years: International Marketing - MKTG553 (2018)
Paper details current as of : 22 March 2024 8:11pm
Indicative fees current as of : 29 March 2024 4:32am