Consumer Behaviour - MKTG355 (2018)

This paper examines how and why consumers acquire, use, and dispose of goods, services, and ideas, with special attention to marketing, advertising, and public policy applications.

Paper Information

Points: 20.0
Prerequisite(s): MINT151, MINT209, MKTG151 or MKTG209
Internal assessment / examination: 100:0
Restriction(s): MINT455, MKTG255, MRKTG202 and MKTG455 and MINT355

Note: This paper will be delivered to Tauranga via video-conference.

Trimesters and Locations

Occurrence Code When taught Where taught
18A (HAM)A Trimester : 26 Feb 2018 - 24 Jun 2018 Hamilton
18A (TGA)A Trimester : 26 Feb 2018 - 24 Jun 2018 Tauranga
18B (HAM)B Trimester : 9 Jul 2018 - 4 Nov 2018 Hamilton
18B (TGA)B Trimester : 9 Jul 2018 - 4 Nov 2018 Tauranga

Timetabled Lectures

The Timetable for 2018 is not available.


Indicative Fees for Consumer Behaviour (MKTG355)

Occurrence Domestic International
 Tuition Resource 
18A (HAM) $1077 $0 $4528
18A (TGA) $1077 $0 $4528
18B (HAM) $1077 $0 $4528
18B (TGA) $1077 $0 $4528
You will be sent an enrolment agreement which will confirm your fees.
Tuition fees shown below are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Paper Outlines for Consumer Behaviour (MKTG355)

The following paper outlines are available for Consumer Behaviour (MKTG355).
If your paper occurrence is not listed contact the Faculty or School office.

Additional Information

Available Subjects:  Marketing

Other available years: Consumer Behaviour - MKTG355 (2017)

Paper details current as of : 26 May 2020 8:32am
Indicative fees current as of : 31 January 2020 4:26pm

This page has been reformatted for printing.